Mrignayani
About
Introduction:
Mrignayani Emporia showcases Madhya Pradesh’s heritage with a curated range of products, including sarees, handicrafts, jewellery, and furnishings, highlighting the skilled craftsmanship of local artisans.Background:
Mrignayani sought a campaign strategy and design for their Sawan Mela and Designer CollectionObjective:
• Expand reach• Awareness
• Sales Boost
Outcomes:
• Increase in footfalls – 2000 to 5000 per day• 50k – 70k reach per week on social media